Macao Gaming Show 2015 Reappoints GB Media Corporation to Spearhead Marketing Campaign
This article comes from Highwaygames.com
Macao Gaming Show has increased its investment in marketing the exhibition internationally over the next two years, with the reappointed marketing, media and publishing specialists GB Media Corporation to drive its marketing programme for the 2015-2016 exhibitions.
GB Media devised and launched MGS’s ‘By Asia For The World’ campaign in 2014 and this year’s focus will be to develop the show’s standing as the Asian industry’s leading gaming exhibition and launch the show’s ‘Vision for the future’.
John Sullivan, Director of GB Media, commented: “Macao Gaming Show has established its credentials as one of ‘the’ expos to visit over the year. It has the backing of the top 100-150 gaming businesses in the region, it has access to key support from the Macau SAR Government providing grants for visitors to the show and it has a vision and a clear strategy into developing MGS into the one stop show in Asia.”
He added: “The Asian industry is full of prospects and opportunities for businesses from all over the world and MGS has all the potential and backing to deliver this. It’s this ambition that makes the show so exciting going forward: MGS is the Asian industry’s stage to display its innovation, its skills and its creativity - it trulyis a show by Asia for the world. That’s what makes working on the Macao Gaming Show so unique and GB Media is extremely excited at continuing to help take this project forward to its ultimate goal.”
For more information and to register for the Macao Gaming Show, visit www.macaogamingshow.com.
Macao Gaming Show | OVERVIEW
Macao Gaming Show (MGS) is organised by the Macau Gaming Equipment Manufacturers Association (MGEMA), co-organised by the General Association of Administrators and Promoters for Macau Gaming Industry, Associação de Mediadores de Jogos e Entretenimento de Macau, Macau Jockey Club, MACAUSLOT, and Macau Yat Yuen Canidrome. It is the first large scale gaming and entertainment exhibition organised and run by Macao organisations.MGS will have a floor area of over 10,000 m2. Exhibitors and buyers eyeing the Asian market will be coming from all corners of the world. The event will cover six gaming industry segments: Gaming Equipment and Accessories, Gaming Promoters (Junkets) and VIP Clubs, Casino Fixtures and Fittings, Promotional Services and Memorabilia, Food and Beverage, Entertainment and Performance.
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