This week, video game pioneer Nolan Bushnell will be speaking at the GamesBeat Summit for game publishers taking place May 5-6 at the Cavallo Point Lodge in Sausalito, Calif., north of San Francisco.
The event is designed to promote open dialogue and debate among senior-level peers. One of the key themes is the need to create top game experiences that can cross geographic boundaries and develop loyal audiences in multiple markets:
"Game publishers find that their customers are increasingly international and on the move. The challenge for game makers in 2015 will be to create great gaming experiences that can appeal to audiences around the globe, and to then nurture these audiences to maintain their loyalty."
"GamesBeat Summit 2015 is the only event that brings together 180 gaming executives from all segments of the gaming platform ecosystem to develop a blueprint for the industry’s expansion in 2015," explains the Venture Beat site.
Key Themes at GamesBeat Summit will include Platforms: From games as products to games as services, and the underlying plumbing; International expansion: The world is a village; Brands and franchises; Monetization, user acquisition, and retention; Understanding gamers; and Deals: Follow the money.
Other notable speakers include Adam Boyes of Sony Computer Entertainment America, Peter Phillips of Marvel Entertainment, Reinout te Brake CEO of GetSocial, John Riccitiello CEO of Unity, Lisa Marino Ceo of RockYou,and Kent Wakeford of Kabam, and many more! Bushnell previously spoke at the GamesBeat Summit in 2011. For more information, visit the Venture Beat site