Sega Prize Europe have announced that they will be exhibiting a full range of Hello Kitty plush at ATEI 2009. Sega will also show the Sega Vision portable media player - a handheld TV, MP4, and MP3 Player which was announced in October last year.
Sega has previously stated that the Sega Vision device is not intended as a re-entry to the gaming hardware market, but is instead intended as a digital media player with basic games functionality. Besides being a TV, MP4 and MP3 player, the Sega Vision also functions as a digital and video camera. The Sega Vision will debut at the ATEI show and is sure to generate a great deal of interest. Another high-tech product on the Sega booth will be the Sega Spe-X, a pair of sunglasses with a built-in digital camera and MP3 player.
Sega Prize Europe was recently granted the exclusive European Amusement License for trade sales and distribution of all branded Hello Kitty plush products throughout Europe, the Balkan States, Middle East and Africa, and will have the full range of Hello Kitty plush on show. The launch covers a range of Hello Kitty merchandise in many different styles and separate sizes including 20cm, 30cm and 45cm plush, key rings and pillows.
ATEI 2009 takes place at Earls Court Exhibition Centre between Tuesday 27th and Thursday 29th January. For more information about the show
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