Illusion have announced two of their SpeedSports™ racecars were installed at a major entertainment center that recently opened in Anaheim, California. The facilities' operators have reported that the attraction draws crowds, with a ride-wait of over forty-five minutes.
Illusion is pleased with the attraction's success – the results have been on par with those encountered at the same client's New York City facility. Although SpeedSports™ racecars were designed as a magnet attraction for large entertainment facilities, Illusion has recently discovered the potential of an entirely new market. A recent advertisement in Showcase, a magazine focused on the buying and selling of luxury items, has led to serious inquiries from high-income consumers and has resulted in the first sale of a SpeedSports™ racecar simulator to a private individual, a collector of luxury cars.
Peter Beale, CEO/Chairman of Illusion, said, "The success of our SpeedSports™ simulators as an out-of-home entertainment attraction is exactly what we expected. But this recent sale to the in-home entertainment sector is especially exciting – a new and unexplored market has opened up to us. Illusion will realize revenues of approximately $ 500,000 USD for these three units."
For more information please visit www.illusioninc.com.
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